PBS Reno Promotes Lynn Lazaro to Content Creator
RENO, NV (SEP 30, 2025) – PBS Reno is pleased to promote Lynn Lazaro to the role of Content Creator. Lazaro started with PBS Reno in March 2024 as a Digital Marketing Assistant, in which Lazaro was responsible for PBS Reno’s presence on social media platforms and capturing numerous station engagements through videography and imagery.
“After engaging with our community on social media for more than a year and a half, I’m excited to bring my content creation skills to our television audiences,” said Lazaro. “Seeing all the love for PBS Reno on social media has shown me how important our work is to the community, and I'm so grateful for the opportunity to further our mission as a Content Creator. I look forward to continuing my career here at PBS Reno.”
Lazaro earned their Bachelor of Arts in Journalism from the Reynolds School of Journalism at University of Nevada, Reno. Prior to PBS Reno, Lazaro served as a Digital Content Producer for KTVN 2 News Nevada, the CBS affiliate based in Reno, NV. Additionally, they bring experience in copywriting, podcast production, and reporting from The Reno News & Review, the Renoites Podcast, and the Estipona Group.
As a Content Creator, Lazaro will be responsible for editing program promotions, programming alerts, and a wide variety of interstitial materials that fill the daily PBS Reno schedule. Lazaro joins a team of award-earning Content Creators who collaborate to create Wild Nevada, ARTEFFECTS, PBS Reno STEM Works, and special promotions surrounding the annual PBS Reno Writers Contest in the Spring, Be My Neighbor Day each July, and the annual Spotlight Awards & Auction fundraising gala each September.
“PBS Reno has a history of growing talent from within, and Lynn is a perfect example,” said Dave Santina, PBS Reno Director of Local Content. “This position change will give Lynn new creative opportunities while building on existing skills. We’re looking forward to working with Lynn in this new capacity.”
About PBS Reno
As of November 2024, PBS Reno is enjoyed by more than 540,000 monthly viewers in northern and central Nevada and northeastern California across several platforms including three broadcast channels (PBS Reno 5.1, Reno Create 5.2, and PBS KIDS on PBS Reno 5.3), a YouTube channel, YouTube TV, online, livestreams, and digital platforms. PBS Reno provides PBS national programming and award-earning, locally-produced content, with many local segments posted weekly to PBS Reno’s YouTube Channel. PBSReno.org provides engaging interactive content, including the video portal at watch.PBSReno.org that streams all locally-produced content and most PBS national content. PBS Reno serves students, teachers, parents and caregivers through immersive educational services including Curiosity Classroom Workshops that bring classroom lessons to life with standards-based lessons and activities. Through the support of local corporations and foundations, as well as thousands of individual members, PBS Reno has been delivering public television and educational services to the communities it serves since September 29, 1983.
Contact us:
Membership Questions: membership@pbsreno.org
Programming Hotline: programming@pbsreno.org
Phone: 775.600.0555
Address: 1670 N. Virginia St. • Reno NV 89503